Out of the Chaos

The social media marketing revolution is rising slowly out of the chaos reigning on sites such as Twitter, Facebook, LinkedIn and YouTube. If you thought the internet was always a minefield of dubious quality resources to help your your business then try these social media sites. Over 300 million subscribers are scrambling about these sites, self educating and doing what the internet never really allowed before. People are talking to each other.

And better still their contributions are welcome too. On personal and professional platforms there is openness. There is a huge amount of information available to subscribers and a whole range of subjects. People are connecting with each other on one or more sites. It’s happening on Twitter for micro-blogging, Facebook at a personal or business casual level and LinkedIn at a more formal business level. YouTube brings people to life using video. There are many more niche sites too.

So how can all of this activity help me in the ERP world or you in your business? Social media marketing with the right strategies will: positively promote your business; support effectively your marketing, PR and customer service efforts; generate increased website traffic; generate connections and attention globally; and ultimately bring leads for your products and services.

Those who use online social networks are three times more likely to trust the opinion of others in their network than traditional advertising when it comes down to making a decision about a purchase. It’s all about knowing people and people knowing you too. It’s about personalisation.

I’ve built a network of 13,000 professional connections, a 1200+ member professional ERP group, researched and trained in this new social phenomenon for the past year. I’m taking on clients in the IT sector and more. I am loving it!

Continued soon...

www.DriveERP.com

http://twitter.com/John_McGrann